But the insect native to parts of Asia (Lycorma delicatula) is attacking plants and trees in the United States, and officials are moving quickly to try to contain its spread.
"The only good spotted lanternfly is a dead one," said Amy Korman, an entomologist at Penn State Extension, a part of the university that provides training and education in everything from farming to food safety to landscaping.
The insect was first detected in the United States in 2014, in Berks County, Pennsylvania. An egg mass was found in a shipment of stone from China, according to experts who have tracked its progress.
The SLF -- as experts call it -- poses no threat to humans or animals, but it has caused hundreds of millions of dollars in damage in the US agricultural sector, even though it has only been found in 14 states.
In 2020, a Penn State study indicated that in Pennsylvania alone, the insect was responsible for $554 million in annual losses, and the disappearance of nearly 5,000 jobs a year.
Despite huge efforts including quarantines, state officials could not contain the insect population.
"The spotted lanternfly is a very good hitchhiker," explained Korman. Despite its spectacular wings, the bug is not known to fly long distances.
"These insects are very sneaky. They spread thanks to us. We are taking them across the country, especially their eggs," the expert added.
Those clusters -- which look like clumpy smears of mud -- end up on tree bark, outdoor equipment such as lawn mowers or grills, and have even "survived some very harsh winters," Korman said.
Once the lanternfly reaches adulthood, it feeds on dozens of crops, ornamental and fruit trees, timber and plants. Once a number of insects feed from the same plant, it dies.
- Grape lover -
Spotted lanternflies have a particular affinity for grape vines. Scientists have observed dozens, even hundreds of them on a single vine.
Just ask Michael Fiore, who owns a winery and distillery in Maryland that was infested with SLFs last year.
"We have lost 1,000 vines," Fiore told AFP.
"The energy has been sucked out -- it's like a vampire," he explained, predicting he will lose half of his harvest this year, and rebuilding will take time.
"2022 was bad, 2023 is just as bad," he lamented.
Fiore is not alone -- winemakers across Pennsylvania and Maryland have suffered, between the loss of vines and lesser output from those that survived the infestation.
The insects also leave a buildup of sticky fluid (known as honeydew) on plants, which creates what the US Department of Agriculture (USDA) calls "sooty mold."
When that mold fully covers a plant's leaves, it prevents photosynthesis -- the process by which plants convert sunlight into chemical energy -- from taking place, and the plant dies.
Several US states have tasked scientists with finding a way to eradicate the SLF -- a true race against the clock, as entomologists predict the pest will reach the US West Coast -- and its storied vineyards -- by 2027-2030.
American orchards would also be affected, and Canada is worried too.
California's wine industry generates $170.5 billion in annual economic activity and employs 1.1 million people, according to the Wine Institute, an advocacy group.
In June, the USDA unveiled a five-year plan to study and combat the SLF phenomenon.
"We don't understand the full picture," said Matthew Travis, the USDA's point man on the crisis. "It's very challenging for us."
"There are so many things we don't know, especially in the population dynamics year after year and their uneven distribution," Travis noted, adding that experts have traveled to Asia to study the insect, but those visits were inconclusive.
"It's been a little difficult because they never saw the same big phenomena as we have here," he said.
Those obstacles have made it difficult to calculate the long-term financial consequences of the SLF's emergence in the United States.
On the grassroots level, residents have organized makeshift patrols to kill the bugs -- because they don't fly far, they are relatively easy to smash, but their relatively large size makes the task rather unappetizing.
In Westchester County, in the northern suburbs of New York City, sniffer dogs are being deployed to find SLF egg masses -- and giant vacuums are being used to suck up older specimens.
Some have gone so far as to poison the sap of the tree of heaven, one of the insect's favorite trees that also comes from Asia.
But the spotted lanternfly does not have a natural predator in North America.
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